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The Thin Edge of the Wedge?

"Companies will soon have to buy the electronic equivalent of a postage stamp if they want to be certain that their e-mail will be delivered to many of their customers.

America Online and Yahoo, two of the world's largest providers of e-mail accounts, are about to start using a system that gives preferential treatment to messages from companies that pay from 1/4 of a cent to a penny each to have them delivered. The senders must promise to contact only people who have agreed to receive their messages, or risk being blocked entirely."

It was only going to be a matter of time before internet providers would jump onto the bandwagon and try and capitalise on that vast number of emails buzzing around the world daily. What a potential bonanza!!!

Read the article in today's NYT here detailing what is being introduced by America Online and Yahoo.

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