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Journalists.... and transparency?

An independent journalist and author, questions the position of present-day journalists and transparency.     All too sadly, the two concepts aren't all that evident.    Just think of the Murdoch media group.    Little evidence there of any transparency, let alone integrity and independence in reporting.   

From The Guardian's Comment is Free:

"Are mainstream journalists dedicated to journalism? This may seem like a strange question, especially since I’m a journalist myself, though independent and not tied to a corporate news organisation.

We are bombarded with details that claim to inform us about the world. From war and peace to politics and global affairs, reporters produce content that is consumed by the vast majority of the population. There are claims of holding power to account, questioning how governments, officials and businesses make decisions that affect us all. In reality, corporate and political interests too often influence what we see and hear.

Of course, profound failures regularly occur – not least during the global financial crisis, when most business reporters were far too close to bankers causing the lying and deceit. Or in the run-up to the 2003 Iraq war, when too few in the media questioned the bogus rationale by the Bush administration and its allies about Saddam Hussein’s supposed WMD threat. More recently, many in the Washington media elite rallied around Barack Obama and his defence of mass surveillance after the explosive revelations of former NSA contractor Edward Snowden.

But the media has singularly failed in holding itself to account. We, as journalists, should disclose for whom we vote and any other political affiliations that may affect our reporting. It’s the least we can do to restore trust in an industry that regularly receives low marks by its readers. A 2011 study by Edelman Public Relations found only 33% of the Australian public trusted the press, compared to an average of 49% globally. A 2013 study by Transparency International finds Australians rank political parties and the media as the most corrupt institutions in the state.

But instead of taking such ideas to heart and questioning why this is the case, too many in the press respond indignantly and claim that commitments to fairness and accuracy will suffice. They’re important, but not enough. A 2013 study by the University of the Sunshine Coast found that “more than half (51%) describe themselves as holding left-of-centre political views, compared with only 12.9% who consider themselves right-of-centre”, and over 40% of ABC journalists who answered the study (only 34 people; yes, hardly representative of anything) claimed to be Greens voters. But after the predictable indignation in Rupert Murdoch’s Australian – radical communists and Islamists are running your ABC, people! – the debate died.

Here was a perfect opportunity for journalists to acknowledge their massive deficit of faith amongst the public, and find ways to address it. In an age where our media is dominated by talk shows, and where punditry is cheap to produce in a period of reduced media budgets, it’s time for commentators and reporters to more clearly reveal bias and voting intentions.

I’ve long argued that by doing this, journalists would follow the strict rules of transparency they only sometimes demand from others. They are humans like everybody else, not exactly a shocking revelation, with experiences and perspectives that shape their world view. Their influence over public debates is massive, almost incomparable to any other profession, and yet we know so very little about them. Why they vote Liberal, Labor, Greens, Wikileaks or another minor party says something important about a person with the ability to influence and question the political cycle."

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